Neymar, the Brazilian soccer player for Paris Saint-Germain, has purchased Mutant Ape #10953. However, in a world predicated on reputation, exclusivity, and money, celebrity endorsement, and internet posturing are nothing new. Football star Neymar "EneJayVault" address (0xC4505dB8CC490767fA6f4b6f0F2bDd668B357A5D) recently purchased MAYC 10953 for 55ETH. Neymar also bought BAYC 6633 and 5269 for 159.99ETH and 189.69ETH respectively.https://t.co/0gn62mH9NO — Wu Blockchain (@WuBlockchain) April 21, 2022 Having said that, it’s always fascinating to see a celebrity buy an NFT for a large sum of money. It’s much more intriguing to see whose projects they’re investing in and where the NFT originated. Because purchases can be more than just purchases – they can also be excellent marketing tools for a new NFT line. Neymar cops an Ape The soccer player purchased his NFT with actual money. He paid 55 ETH ($173,601 at the time of writing) for it, and you can see it on DappRadar right now. According to the NFT on the secondary market, someone has already made an offer of 31.8 ETH ($99,250) to acquire the Ape from Neymar at the time of writing. In this example, Neymar purchased the NFT because he believes it has worth. Perhaps he enjoys the artwork, or perhaps he simply enjoys being a member of the Mutant Ape Yacht Club. Whatever his motivations, no one can doubt his dedication to the cause and his belief in web3’s potential. Why would he w...