ARPA, a security-oriented and privacy-preserving computation network, partnered with Quantum Music, an online marketplace aimed at the $30 billion Asian influencer economy. Thanks to the partnership, Quantum Music will leverage the Web 3.0 and metaverse trends while bringing mass adoption to ARPA’s platform. Quantum Music provides an online marketplace that connects influencers with brands. It has grown at an impressive pace thanks to the rapid expansion of an influencer culture on social media networks like TikTok. More than 300 influencers have joined the Quantum ecosystem, which now boasts a 70+ million follower base – eight times higher than at the beginning of 2021. Quantum Music is the platform of choice for Asian influencers who want to increase their visibility and boost their fan base to earn extra income. On the other side, brands can improve their precision marketing efforts by hiring influencers for various campaigns. The partnership with ARPA comes at a time when Quantum Music plans to go beyond its traditional Asian market and adopt innovative technologies, such as blockchain, metaverse, and non-fungible tokens (NFTs). Quantum Music co-founder and CEO Quan Zhang commented on the partnership: “I have a Ph.D. in Physics, and innovation is in our company’s DNA. We want to explore experiments in the Metaverse and NFT space with a strong partner like ARPA.” Quantum Music is focused mostly on micro-influencers, and man...
